With the August 8 commencement of the 2008 Beijing Summer Olympics just around the corner, this issue of I-News, Vol. 9, continues to look at respondents’ attitudes toward upcoming and future Olympic events, as well as sports in general.
Sample Size: 300N
Gender Ratio (M:F): 50:50
Gender Ratio (M:F): 50:50
Gender Ratio (M:F): 54:46
Question 1: Which of the following would you like to see become an official Olympic sport? (Multiple Choice)
1.) About 40% of Japanese and Korean respondents said they would like baseball to remain an Olympic sport despite it being dropped from the calendar starting in 2012.
2.) Chinese respondents chose as their top three choices billiards (44%), surfing (40%) and bowling (27%).
3.) Similar to the Chinese, Korean respondents cited billiards (19%) and bowling (17%) as favored potential Olympic sports.
Question 2: Among the current Olympic sports, which of the following do you think could be dropped as an Olympic sport? (Multiple Choice)
1.) Half the respondents were satisfied with the variety of sports offered in the current Olympics.
2.) However, across the three countries, respondents seemed to agree that beach volleyball was their least favorite Olympic sport (19% of Japanese, 40% of Korean and 30% of Chinese respondents, respectively).
Question 3: Will you watch the 2010 Winter Olympics to be held in Vancouver, Canada?
1.) In general, respondents who were interested in the 2008 Summer Olympics were also likely to be interested in the 2010 Winter Olympics.
2.) Among the three countries, the Chinese seemed the most enthusiastic about the upcoming Winter Olympics, with approximately 70% answering that they “absolutely will” or “will” watch the Games, whereas only 30% of Japanese claimed the same.
Question 4: Do you know where the next Summer Olympics will be held?
1.) As many as 70% of Chinese respondents answered yes.
2.) On the other hand, only 30% and 40% of Japanese and Korean respondents, respectively, could answer in the affirmative.
3.) More than half of Japanese and Korean respondents had no idea where the 2012 Summer Olympics would be despite their alleged interest in the 2008 Summer Olympics.
Question 5: At the moment, the candidate cities considered for the 2016 Summer Olympics are Tokyo, Chicago, Rio de Janeiro and Madrid. Which city do you think will be chosen?
1.) Overall, respondents seemed to believe that Chicago is least likely to be chosen as the site for the 2016 Summer Olympics.
2.) About 30% of Japanese respondents thought that Tokyo would be the first choice, followed by Rio de Janeiro (18%) and Madrid (12%).
3.) Rio de Janeiro and Madrid ranked as the top two choices among Korean and Chinese respondents.
Question 6: Aside from the Olympics, what other world championship games are you interested in? (Multiple Choice)
1.) Across the three countries, regardless of gender, FIFA World Cup proved to be the most popular.
2.) FIFA was particularly popular amongst Korean males, with more than 90% of them citing interest.
3.) In Japan and Korea, the second most popular world championship sport among both males and females were (tied) The World Baseball Classic and the IAAF World Championships in Athletics, respectively.
4.) In China, both male and female respondents listed the IAAF World Championships in Athletics as their second favorite world championship game.
Question 7: Do you play sports?
1.) Japanese respondents were least likely to play sports; 31% of males and 50% of females professed not to play any.
2.) Only 5% of Chinese respondents, on the other hand, admitted to not playing sports.
3.) In terms of gender and country, Chinese males (97.7%) most often played sports.
Question 8: What kind of sports, if any, do you play? (Multiple Choice)
1.) In Japan, the top three participatory sports were: 1) soccer (25%), 2) baseball (23%) and 3) running (23%), for males; and 1) swimming (30%), 2) tennis (18%) and 3) dance/yoga (15%), for females.
2.) In Korea, the top three participatory sports are: 1) soccer (56%), 2) running (47%) and 3) basketball (25%), for males; and 1) running (56%), swimming (38%) and yoga (36%), for females.
3.) In China, running is popular regardless of gender; as many as 75% of both male and female respondents said they run.